Technology-driven innovation is transforming the banking and financial sector in the Middle East like never before. And a company that is playing a pivotal role in leading the change in the region is KeyBS, a reputed technology provider and member of Arabi Holding Group KSC. Steering the company to new heights of success is its extremely dynamic Managing Director Ibrahim Darraz who is a technology wizard.
Highlighting the significance of technology in financial sector, Mr Darraz stressed, “Technology-fuelled competition is continuing to grow for financial services companies and much of it in non-traditional sectors. The challenge today for the financial institutions is to keep pace with these to meet the heightened customer expectations. Large financial institutions require technology platforms that can converge risk positions across business units, regions and countries to provide comprehensive, enterprise views and this is the strength of KeyBS that is at the forefront of smart technology developments”.
Mr Darraz holds extensive experience in the field of IT, both in Development and Networking, and as Systems Integrator and Systems Analyst. He joined Arabi Holding Group KSC – AHG in 2008 as General Manager of Workers Equity Holding BSC – Payroll Processing Services and later served in a similar capacity at Mobivision FZ-LLC – Interactive Multimedia Solutions.
During the time Mr Darraz was instrumental in establishing WEH as a pioneer in payroll processing services and electronic salary disbursement services, authorized under the umbrella of the UAE Central Bank and the Ministry of Labour Wages Protection System. ISO9001:2008 certified WEH has been at the forefront of developments in payroll services, including the implementation of a quick and easy mobile money transfer solution aimed at the growing numbers of migrant workers.
Mr Darraz subsequently served as co-founded APCA (Al-Amal Process Control Automation), Jordan’s premier systems integrator company responsible for security systems, customer services and queuing system at many of the kingdom’s most prestigious enterprises.
Mr Darraz was appointed as the UAE country manager by Arabi Holding Group KSC – AHG (Mother Company of Workers Equity Holding and Mobivision), to oversee the group’s business in the UAE including retail and industrial divisions. He has since developed KeyBS as a dynamic Systems Integrator Company offering a comprehensive range of technology solutions and services across varied industries and business sectors.