Recently a survey was conducted and it was found that about 56 % of the recruiters prefer a candidate’s online portfolio more than any other personal branding tool. If you are graphic designer, you should always emphasize on creating a graphic designers portfolio. A portfolio provides a precise overview of how a professional is as a graphic designer. It tells the recruiters about the professional skills of the graphic designers and showcases the quality of work he delivers. This article tells you the reasons why graphic design portfolios are important and how they can provide better exposure to the graphic designing experts.
Here are the four key reasons why a graphic designer needs to have his own online portfolio:
• Increased Visibility: A graphic designers portfolio can be the means to market yourself and create an identity in the graphic designing industry. Like the resume, networking and cover letter, graphic design portfolios are tools that enable a job seeking graphic designer to get the desired job. In this competitive market, an appropriately created portfolio can improve the chances of getting a graphic designer’s job. Running down the portfolio, the recruiters will be ale to extract detailed information about the applicant and looking from this perspective, a properly created graphic designer’s portfolio can enhance
• Added Value to Job Applications: An online graphic designers portfolio can add value to your job application. It serves as an excellent means to put forth other materials that neither the cover letter nor the resume feature. It provides the recruiters with a short glimpse of the skills that the applicant possesses. Moreover, you can include videos, photos and links to your work. You can also include recommendations from your client, writing samples as well as presentation slides in your online portfolio.
• Organization: By creating n online portfolio, a graphic designer can have his professional documents arranged in a single place. If a recruiter asks you provide a copy of your updated resume, all the details and professional materials that you may require will be accessible online.
• Reflection: You can examine your own professional skills and growth by going through your updated portfolio. A graphic designer’s portfolio is basically a compilation of the details of his achievements in his professional life. Thus, as a graphic designer, if you check your portfolio, you will able to understand what you have accomplished, what are your strengths and weaknesses as a professional graphic designer. You will also be able to determine the improvements that you need as a graphic designer.
However, just creating online graphic design portfolios is not enough. A graphic designer should ensure that his portfolio is tweaked and updated from time to time. Thus, it is important to visit a reliable portfolio website and register for creating an online portfolio. There are many portfolio sites that also help their members maintain and update their portfolios. Many websites allow their members create their portfolio free of cost. Conduct a research on the internet to find such sites and register in one of them to create your portfolio.