Storage units such as containers, lockers or rooms are rented out to individuals or business owners on a short term basis and are becoming a popular method to store household items, inventory and records. Many people around the world are recognizing the convenience and security of self storage as the storage units are operated by the tenants themselves and managed by the self storage facility. They are usually rented from month to month and are not allowed to be used as a residence or office.
The self storage facilities attract their customers through their websites and this should be apparent from the self storage website design. If the facilities encourage customers to book online from their site then all the information required to do so should be clearly given on the website. If the website is difficult to navigate it can mean that you are losing customers because they didn’t know how to book the storage unit. On the other hand if you prefer that your customers call in the office for the required information then the number to call should be displayed prominently.
Usually most people interested in using self storage check the page that gives the information about the different sizes of the units available. The self storage web site design should especially focus on this and should be geared towards visualizing the sizes rather than just specifying them. Instead of just specifying the size, it should be given that what can be put in there for example furniture and household items of a one bedroom apartment etc. This would allow a potential customer to understand his requirements and be able to book the storage units more confidently.
The self storage website design should include a Frequently Asked Questions (FAQ) page that addresses all the concerns of a potential or regular customer. Information displayed on this page should be to the point and clear and should not leave any ambiguity in the mind of the customer. This is the page that the customer will refer to when he has decided to book a storage unit.
If your self storage web site design includes an online payment option then this should be done through a secure site as this involves sensitive information like credit card numbers etc. Security checks and messages displayed during the payment process build trust and ease the mind of the customer. If these are not present, the customer may just shy away from booking the storage unit altogether. So this is another way of making sure that you don’t lose customers.
The self storage website design should be such that it can be adapted to the business needs. If you are offering some special promotions and want to display this on your website you should easily be able to do this without having to revert to the original web designer. So the website design should be scalable and expand according to your business needs. These tips for a good website design will help grow your business and attract new customers.