Search engine optimization is an important part of bringing constant organic traffic to a website regardless of the niche of the website. Therefore, a majority of webmasters are always on the lookout for best SEO tips to help their websites rank higher. Since WordPress has quickly become the most widely used platform to build a website, there are various ways to optimize your WordPress website for search engines. You can hire an offshore WordPress development company to fully optimize your WordPress website.
Today, we are sharing some of the best and popular SEO tools and plugins to help you not only optimize your website for search engines but also rank it higher without having to do everything manually.
All in One SEO Pack
All in One SEO Pack is a great SEO WordPress plugin developed by Michael Torbert. The plugin is extremely easy to use and requires little to no configuration to get started. It allows you to set Meta descriptions, titles, and other important markers for various pages and posts. It works great with WordPress e-commerce sites and allows webmaster verification for various search engines. In addition, it automatically generated Meta tags for your web pages as well as posts. Additional features include advanced canonical URLs, XML Sitemap support, Google Analytics support, fine-tune page navigational links and more.
WordPress SEO by Yoast
WordPress SEO by Yoast is one of the most popular and downloaded WordPress plugins that is one package for all your on-site SEO requirements. It is quite similar to All in One SEO Pack plugin, however, it requires some configuration to get started. It also enables you to add Meta details to your web pages and posts. It also offers a page analysis option for webmasters to check how user-readable their content is and other important details that webmasters tend to forget.
W3 Total Cache
SEO is a combination of many different things such as SEO-Friendly URLs, reliable backlinks, and user-readable content. However, the most important concept that takes your website’s rank to a whole new level is your website’s loading speed. As a matter of fact, no user wants to open a site that takes more than 5 seconds to load. It’s human nature. When given a wide variety of options to choose from, nobody wants to wait up and waste time on one particular thing. Therefore, a fast loading website is quite mandatory if you want to drive more traffic to your website along with returning visitors.
W3 Total Cache is a great plugin that helps you speed up your website and rank higher in the search engines. It also protects your website from malicious threats and security threats. It also offers transparent content delivery network (CDN) management, caching of database objects, minification of pages and posts and more.
SEOquake is one of the most popular and free SEO tools that are available as an extension for Safari, Opera, Mozilla Firefox, and Google Chrome. The tool offers every slightest SEO related detail of a website. These details include Alexa rank, last update, age, page rank and organic traffic, internal links, external links and more. Whether you work as an SEO expert or run a website, SEOquake can prove to be one great plugin for you.
SEMrush is yet another popular SEO tool for SEO professionals and webmasters. The tool collects information and insights into your competitor’s website and shows it to you to assists you improve your SEO. SEMrush displays organic keyword places to get reliable backlinks, video advertising research, product listing ads, social media tool, advertising strategies and more. SEMrush is a premium tool and starts at $69.95. The tool is used by hundreds and thousands of SEO professionals from around the world.
Google Keyword Planner
The online world is all about Google today. No tool can offer as much information like a giant search engine Google. Since the popularity of this search engine, Google launched many different tools and products to help webmasters understand their target audience and work towards achieving specific goals online. And Google Keyword Planner is one such tool. It helps you know what web users are searching online by providing insights about user data. Best of all, Google Keyword Planner is a free tool and does not charge any fee from its users to access it.
Search engine optimization is a vast concept. However, having some tools and plugins handy can help you get an edge over your competitors.